You're posting on social media. Writing blogs. Maybe even making videos. But the leads aren't coming.
You're frustrated. You're wondering if content marketing actually works. And you're tired of creating content just to create content.
I know exactly how you feel. Because I've been exactly where you are.
For months, your story was my story. Creating content—podcasting, blogging, making videos—but seeing zero results. No leads. No traction. Just crickets.
The worst part? Not having a strategy. No customer journey mapped out. Just creating content to create content, hoping something would stick.
Six months. That's how long it took before anything changed. Six months of frustration, doubt, and wondering if content marketing was just hype.
But then everything shifted. And when it did, it was like a locomotive train going downhill—unstoppable momentum.
The breakthrough came when the strategy shifted from creating content to mapping content to the customer journey.
Instead of random posts, every piece of content had a purpose. Every video answered a real question. Every blog post moved prospects through a specific stage of the buying process.
And video? That created something written content never could: instant emotional connection. When prospects saw a real person answering their real questions, trust happened immediately.
The Result?
From zero leads to 200 leads per month. Like a locomotive train going downhill—momentum that couldn't be stopped.
This isn't theory. It's proven methodology backed by real credentials and real results.
Wake Forest University
Lululemon project experience
Completed official certification training
Official certification in Marcus Sheridan's methodology
Leveraging AI for marketing strategy
Specialized in helping insurance agencies grow
Proven the methodology works firsthand
The Flood Insurance Guru case study
Helping entrepreneurs across various industries
Built the Audience Builder GPT from 22,000 pieces of data collected during a Wake Forest masters project with Lululemon.
This AI tool tells you everything you need to know about your audience—so when we work together, we can skip the basics and dive straight into strategic messaging that converts.
You have **valuable expertise**. You help people solve real problems. But if your message isn't clear, the people who need you most will never find you.
That's not just a business problem—it's a tragedy. Because somewhere out there, your ideal client is struggling with a problem you could solve. But they don't know you exist.
**The mission is simple:** Help you **clarify your message**, map your content strategy, and use video to create the **emotional connection** that turns strangers into loyal customers.
Because when your message is clear, the right people listen. And when the right people listen, your business grows.
Using **proven methodologies**—StoryBrand for messaging, They Ask You Answer for content, and strategic customer journey mapping—we'll build a system that works.
**Video creates emotional connection instantly.** We'll help you leverage YouTube and video content to build trust faster than any other medium can.
This isn't just theory. We'll create your **30/60/90 day plans**, map your customer journey, and build your content calendar—so you know exactly what to do next.
Creating content just to create content.
No strategy. No customer journey map. No understanding of where each piece of content fits in the buying process.
That's what cost six months of wasted effort. Six months of frustration. Six months of wondering if content marketing was even real.
You don't have to make that same mistake. We'll map your strategy from day one—so every piece of content has a purpose, and every video moves prospects closer to becoming customers.
Your first step is understanding your audience completely. Get the free Audience Builder—a proprietary AI tool that tells you everything you need to know about who you serve.
Built from 22,000 data points collected during a Wake Forest masters project with Lululemon
No credit card required • Instant access • Start understanding your audience in minutes
Once you know your audience inside and out, we can work together on the messaging and content strategy that turns them into customers.